-Planner :
Refine your online advertising with DoubleClick Ad Planner, a free media planning tool that can help you “Identify websites your target customers are likely to visit”.
The DoubleClick Ad Planner account interface consists of:
A research page, where you can search for sites by name, audience, and content.
A media plan page, where you can save your desired sites and placements for future reference.
A publishers page, where site owners can update their site information that’s displayed in DoubleClick Ad Planner.
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